Bobbin Case international runway show — model in sisal sack dress, audience watching

Achievements

A Decade of International Recognition

The Journey

From Kampala
to the world stage

Since 2013, Bobbin Case has built an international reputation through relentless creative ambition, sustainable practice, and a fearless vision of African fashion that refuses to be categorised.

2013
Bobbin Case Founded — Nairobi

Mukasa Najib establishes Bobbin Case — a bold experiment in sustainable avant-garde fashion built entirely on sisal sacks and recycled materials. The brand is founded on a radical premise: Africa's discarded materials deserve a place on the world's finest runways.

2015
Swahili Fashion Week — Dar Es Salaam, Tanzania

Bobbin Case makes its international runway debut at Swahili Fashion Week, presenting its signature sisal sack collection to one of East Africa's most prestigious fashion platforms. The debut establishes Bobbin Case as a name to watch across the continent.

2015
South Africa Men's Wear — Johannesburg

Bobbin Case presents at South Africa Men's Wear, bringing its distinctive sisal menswear to Southern Africa and drawing significant regional and international press attention.

2016
Accra Fashion Week — Standing Ovation, Ghana

At Accra Fashion Week 2016, Bobbin Case receives a standing ovation — a rare distinction for a brand of any age. The collection cements Bobbin Case's place at the forefront of pan-African fashion, with international press describing it as having "murdered the runway."

2016
South Africa Men's Wear — Return Showing

Bobbin Case returns to South Africa Men's Wear for a second consecutive year, deepening its relationship with Southern Africa's fashion community and expanding its menswear offering.

2017
Kenya Fashion Award — Nairobi

Bobbin Case wins the Kenya Fashion Award, formal recognition of the brand's creative originality and its rapidly growing influence across the East African fashion industry.

2017
East African Fashion Designer of the Year

Mukasa Najib is recognised as East African Fashion Designer of the Year — one of the region's highest distinctions in fashion, reflecting the breadth of his influence across Uganda, Kenya, Tanzania, and beyond.

2018 — 2020
Boda Boda Madness — Jan Hoek Collaboration

In collaboration with Dutch photographer Jan Hoek, Mukasa Najib designed custom outfits for seven Nairobi boda boda motortaxi drivers — each suit built to match the driver's fantastically-themed motorcycle. Photographed across Nairobi's landscapes, the project transforms everyday workers into extraordinary characters. Boda Boda Madness went on to be exhibited at venues across Europe, Africa, and North America — including the Melkweg Gallery Amsterdam (2018), N'gola Festival São Tomé (2019), Getxo Photo Festival Spain (2019), Festival Circulations Paris (2020), Now Look Here Amsterdam (2020), and Photo Ville New York (2020).

Boda Boda Madness — group of Nairobi motortaxi drivers with Bobbin Case custom-designed outfits on their fantastically-themed motorcycles at night
Boda Boda Madness — Nairobi. Photo: Jan Hoek & Bobbin Case
Boda Boda Madness — Nairobi motortaxi driver in all-black armoured custom outfit on a heavily decorated motorcycle at night
The Ghost Driver — Boda Boda Madness. Photo: Jan Hoek & Bobbin Case
2022
Clothed with Protection — National Theatre Uganda & United Kingdom

Bobbin Case collaborates with British artist Luke Jerram on Clothed with Protection, exhibited at the National Theatre in Uganda and at venues in the United Kingdom. The project extends Najib's creative dialogue into new conceptual territory, demonstrating the breadth and versatility of his practice.

2022
Kwetu Kwanza — Uganda

Bobbin Case participates in Kwetu Kwanza, a platform dedicated to promoting sustainable fashion and community-led creative practice in Uganda. Najib's involvement reflects his ongoing commitment to building a local foundation for a globally relevant design practice.

2023
Omutego — Shebang Fashion Show, Uganda

Bobbin Case presents Omutego at the Shebang Fashion Show — a collection that engages directly with mental health and wellness. The work demonstrates Najib's continued evolution as a designer who uses fashion as a vehicle for social dialogue, community engagement, and cultural expression.

2023
Kwetu Kwanza — Uganda (Return)

Bobbin Case returns to Kwetu Kwanza for a second year, deepening its advocacy for sustainable fashion practice and its investment in Uganda's creative community.

2023
Menstrual Hygiene Awareness Runway — Uganda

Bobbin Case participates in the Menstrual Hygiene Awareness runway show in Uganda, affirming its commitment to fashion as a vehicle for social education and community impact at home.

Runway Presence

International shows & fashion weeks

Across a decade, Bobbin Case has shown on runways in six countries — each appearance building a body of work that is both locally rooted and internationally legible.

Swahili Fashion Week

Dar Es Salaam, Tanzania — East Africa's most prestigious fashion platform.

Accra Fashion Week

Accra, Ghana — Standing ovation. A defining moment in Bobbin Case's international ascent.

East Africa Fashion Week

Nairobi, Kenya — A platform that recognised Najib as East African Fashion Designer of the Year.

Kenya Fashion Awards

Nairobi, Kenya — Kenya Fashion Award winner, 2017.

South Africa Men's Wear

Johannesburg, South Africa — Two consecutive years on one of Southern Africa's leading menswear stages.

Kampala Fashion Week

Kampala, Uganda — Representing Uganda's growing fashion identity on home ground.

In the Press

International coverage

Designboom

"Ugandan-Kenyan fashion designer Bobbin Case — capturing Nairobi's motortaxi drivers in brand-new outfits that matched their motors."

SatisFashion UG

"Bobbin Case murdered the runway of Accra Fashion Week — a standing ovation, rare for a brand of any age."

Bored Panda

"Jan Hoek and Bobbin Case turned boda boda drivers into striking fantastical characters — a collaboration that captures creativity at its most joyful."

Festival Circulations, Paris

"Boda Boda Madness — exhibited at one of Europe's leading contemporary photography festivals, 2020."

Daily Monitor Uganda

"Bobbin Case Clothing among the designers showcasing at the menstrual hygiene awareness runway — fashion in service of education."

X / Twitter

"Mukasa Najib (Bobbincase / The Fabric Murderer) — Ugandan fashion designer and visual artist using fashion as social critique, memory, and community."

Bobbin Case runway — sisal sack collection international show
Bobbin Case womenswear runway — draped sisal dress
Bobbin Case menswear — rope and sisal East Africa show
Bobbin Case editorial — painted sisal social commentary dress

Be part of the next chapter

Bobbin Case is actively building its next international collection and creative partnerships. We welcome conversations with those who share our vision.

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